Hari Chandana Unlocking Rural Women’s Entrepreneurial Potential

Understanding that realizing India’s demographic dividend necessitates tapping into women’s entrepreneurial potential, Hari Chandana has pioneering initiatives facilitating participation by assisting realization of professional and financial ambitions. #RuralWomenEntrepreneurs

Her flagship collaboration, Aarunya, assists small woman farmers, livestock owners and fisher folk to directly access urban high-end retail spaces through its e-commerce platform and facilitation – integrating rural producers into the value chain benefiting over 50,000 households through women-led growth. #RetailPartnerships #DigitalEmpowerment

By assisting artisans and weavers with design and export linkages during the pandemic through specialized B2B digital exposure and working capital loans, Chandana enabled over 7500 women secure large global orders in turn assisting localized prosperity highlighting the multiplier potential of investing in women-led growth. #FuturereadyArtisans #GlobalConnect

Understanding accessibility as key, Chandana taps local SHG partnerships and Panchayat infrastructure to democratize opportunities at the grassroots such as using schools outside hours for vocational training centers assisting women bootstrap ventures with relevant capacity building, financial assistance and market access. #AccessibleOpportunities #EmbeddedInfrastructure