Creating Opportunities for Rural Artisans on Digital Platforms 
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Creating Opportunities for Rural Artisans on Digital Platforms 

To aid pandemic-hit SHG women artisans and weavers, innovative DM Hari Chandana facilitated digital marketing of their products globally by linking self-help groups to e-commerce platforms through an aggregator entity called Aarunya. #MSME #Crafts #womenatwork This online order visibility and distribution network connecting Narayanpet’s local talent with metro buyers allowed many micro-entrepreneurs to sustain incomes, […]

Updated:Dec 07, 2023

To aid pandemic-hit SHG women artisans and weavers, innovative DM Hari Chandana facilitated digital marketing of their products globally by linking self-help groups to e-commerce platforms through an aggregator entity called Aarunya. #MSME #Crafts #womenatwork

This online order visibility and distribution network connecting Narayanpet’s local talent with metro buyers allowed many micro-entrepreneurs to sustain incomes, inspiring more to embrace digital channels. Chandana also involved industry partners to digitize operations via enterprise solutions like inventory management apps. #WomenEmpowerment #DigitalTransformation #RuralEconomy

Her initiatives bridging rural remoteness with digital economy access have been hailed for empowering vulnerable communities, preserving traditional arts/crafts heritage and boosting cottage industry prospects aligned to India’s self-reliant goals. #AatmaNirbharBharat #SHG #HariChandana

By leveraging technology for social good, Hari Chandana has enhanced development outcomes even in remote pockets. #SocialJustice #DigitalIndia #SheInspiresUs

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